Mass Trend Analysis

As the world becomes more and more interconnected, where analyzed mass knowledge and crowd behavior can provide pinpointed valuable information for private companies and government entities, the prediction and identification of crowd trends are a key measure for successful responses and qualitative insights.

Novo Technologies develops Mass Trends Analytics Platforms that enable decision makers foresee trends, predict potential results, design plans and improve their operations by using accurate reflection and visualization of reality that is based on real-time analysis of demographic trends, population movement and crowd behavior.

We offer an instant and extremely accurate population estimations and accumulative information analytics. It provides valuable and real-time insights, opening up a new vista of applications and uses such as: population estimations, alerts and predictions for safety and security organizations, campaign targeting and analysis for marketing and many more.

We calculate and analyze the number of people located in any given area and within any given timeframe, conducts cross area analytics and smart segmentation (social, economic, place of origin, etc.), and provides congestion meters and predictive crowd behavior – without breaching personal data or violating privacy legislation.